The Blog Connection

Everything You Need to Go From Blog Start to Blog Income

Discover how to create a platform, optimize your message and successfully grow your blog in today's ever-changing world with a caring, experienced coach on call, and surrounded by a community of mature women entrepreneurs.

Most women who launch a blog find it a lonely struggle to monetize their platform.

The Blog Connection provides community, support and a clear and proven pathway to help you earn an income online.

We concentrate on three main areas: Content, Connections, and Cashflow (i.e. making money!).

Hi, I'm Katie

First, I’m a wife of fourteen years, and a mother of five homeschooled children. I’ve been in ministry beside my husband for the last twelve years, and helped to create and grow our family businesses for the last six.

We first started our businesses in 2012, because our ministry support had diminished and we needed income, or we'd have to leave the mission field. I remember at one point, I desperately needed a coach and couldn't afford one.

A friend suggested a coach who might work with me, I called, got excited about the possibility, and then got rejected. I was turned away by someone who could help me because I couldn't pay the fee, and the expert wouldn't negotiate the payments.

I was devastated, but I decided THAT day, that one day I would coach women entrepreneurs at un-inflated prices, making available to others the help I so desperately needed in that moment and was denied.

"Too much to figure out, and not enough time."

I hold a master's degree in education, and the literally hundreds of business meetings I've sat through as the granddaughter of an inventor, and the daughter of an entrepreneur, has been my business education.

I’ve worked in the classroom, and with curriculum development. I've worked payroll, customer service, HR, production, shipping, and marketing.

Over the last six years I've started and failed online businesses 3 times, and turned those learning experiences around to now make a full-time income online from the three businesses that did work, and to help other women do the same.

I have a special knack for helping women my age and older start and grow an online business. I've learned the tech and can speak the language of both generations so as to make what would stop you, into a stepping stone.

Betsi is a travel blogger who started with zero page views and now gets sponsored to write about her visits to luxury resort hotels. She gave The Blog Connection a 10 for encouragement, accountability and caring community.

Everything that I’ve learned since starting my business in 2012 has been gathered into The Blog Connection where over the last 3 years my courses and membership have helped over 2,000 women grow their blogs, and increase their income.

Inside the 8 modules of The Blog Connection, you’ll get a clear plan to be up and running:

  1. Influence, The Blog Connection Way
  2. Goals, Mission & Vision
  3. Your Unique Advantage in the Marketplace
  4. Setting up Your Blog for Success
  5. Branding for Best Impressions
  6. Content, Traffic & Productivity
  7. How to Make Money with This
  8. Mastering Social Media for Business Growth

Content and Tech

I remember the days when relationships were started face to face and built slowly over time. I can help you balance modern technology with timeless content because, while I remember the pre-laptop, pre-internet, pre-cell phone world and it’s challenges, I also understand and speak the language of the high-tech, convenience-driven world of today, and I live and breathe the relationship marketing model of business. NO ONE is more important to your success than the people you serve.

Having moved overseas, to a new culture and language, makes me sympathetic to those who struggle when new things and new ways of doing things are hard. I completely understand when my clients find the modern online business world overwhelming and frustrating. I will help you learn and overcome!


I also know that many midlife entrepreneurs don’t know what they don’t know, and feel vulnerable and at the mercy of younger people for their tech services. It’s hard to know whom to trust when you don’t speak the language, or fully understand the job you need them to do. I can help you navigate those uncertain paths, and connect you with trusted service providers.

I also understand the importance of real life connections. EVERY time our business has taken a turn for the better it’s been a direct result of a personal interaction, a connection with someone who could help us over the next hump. And - I’m not afraid to use the telephone.

Susan just retired from her 30-year corporate copywriting career and launched her fashion blog in the same month. Here is what she had to say about The Blog Connection:

Cash Flow

I can't wait to guide you as you grow your blog, influence and income online.

Why? Because I know the incredible FREEDOM that our family, and our Blog Connection Members have experienced with online income streams in place, and I want that for you as well, without the confusion and learning curves it took me so long to master.

When you join The Blog Connection, you’ll learn a proven process to making money, even without quitting your day job. Here's what you'll find on the inside:

1. Twice monthly live, interactive workshops (like this one)

2. Eight video modules (see the outline below)

3. Access to our resource library of video trainings, ebooks, checklists and templates

4. 24/7 access to our private Facebook community for support & accountability

5. Plus, access to new special programs as we create them!

"Since joining The Blog Connection I've seen growth that directly translates into increased earnings. I would tell anyone that the membership or coaching with Katie is worth the price."

- Becky Marie,

"I appreciate the support and accessibility to Katie. The Blog Connection will supply the logistics for you to answer your call, regardless of your niche or blog topic."

- Cathy Canen,

Course Curriculum

  Module 1: Welcome! The Blog Connection Way
Available in days
days after you enroll

Your Instructor

Katie Hornor
Katie Hornor

A teacher, speaker, podcaster, author who thrills to help others become successful in their God-given purpose. Katie runs her business, loves on her Blog Connection members and homeschools her kids from tropical Mexico. Connect with her at

Frequently Asked Questions

Who is this program for?
Women bloggers who wish to grow their online business and income and/or create a product. If you have questions about whether or not this resource will work for you please reach out to
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and how far you want to go. We're continually adding content through our live coaching calls.
How do I access the materials?
When you purchase your membership, you will create an account on this and click "My Courses" to access your materials. You may also click "Connection Membership" from any page on my website. The materials are strategically organized by steps in the process, and you can download the materials for print, or just view them on your device.
How often is new content added?
Online coaching workshops occur at least twice per month, and content is updated as necessary. Your membership covers all current products in the membership and future products added to the membership as long as your membership account remains active.
How long do I have access to the membership materials?
After enrolling, you have unlimited access to the course materials and private Facebook group for as long as you remain an active member. If your subscription expires, so does your access.
Can I share your materials with others?
The resources in The Blog Connection are copyrighted and are for your personal use only. You may download and save the files to your computer, print copies for your own use, and share the link to You may not claim the files as your own, sell or profit in any way from the files, store or distribute the files on any other website where others are able to electronically retrieve them (for example: Dropbox, Facebook groups, Google Drive, etc.), or e-mail the files to anyone or transmit them in any other fashion. Doing so is a violation of copyright and terms of use.
What is your refund policy?
If you are not satisfied with your membership, I am happy to refund the full amount of your purchase within the first 30 days of your purchase no questions asked. Please contact me at No refunds are provided after the first 30 days, and we do not provide pro-rata refunds for cancelled accounts. You may cancel your subscription at any time.
Is my information safe?
By joining, your e-mail address will be added to the e-mail list for subscribers to receive regular updates about the resources in The Blog Connection. You can ubsubscribe from this at any time. Your credit card and personal information are processed through the secure and trustworthy third-party payment processors and PayPal. I do not have access to your credit card information nor will your credit card or any other personal information be shared with anyone.
Do you have an affiliate program?
Yes. Current members may request to be affiliates for The Blog Connection by emailing Once your affiliate account is approved, you will be find a unique tracking link to share in the "admin" section of your account. 15% recurring commissions are paid by teachable via paypal 45-60 days after the sale. Influencers and JV partners are not eligible for recurring commissions, but can contact us at to request unique coupon codes and referral links paying one-time referral fees.
What if I still have questions?
Please feel free to e-mail me at with your questions. I am appy to answer questions via email or in a 1-on-1 call with you.

"In 3 months of working with Katie, my visitors, sessions and pageviews doubled, my subscribers increased by 700% and I made the first money I've ever made with my blog."

- Samantha Hatcher,

Are there bonuses?

Well Yes, There are.

Each Blog Connection member is given the opportunity (option) to have their business listed in the member directory on

Members receive notice first of new products or events that we produce.

Some blogging courses out there cost between $800 and $1200, and there's no one to hold your hand as you go through the material.

Hiring a private blogging or business coach these days can cost you upwards of $2,000 per month. I know. I've done it (so that you don't have to).

Not joining The Blog Connection now means months more of frustrated efforts, and wasted time, and money, as you try to figure things out on your own.

But for less than the cost of getting your nails done, you could be well on your way to having a successful blog.

It's decision time. Will you join us?

"The Blog Connection is a place to network and get your questions answered without criticism"

- Alicia Michelle,

"The help I found in The Blog Connection was an answer to prayer for me as a new blogger."

- Terri Hamman,

Get started now!